Send text messages to customers and staff in seconds, from one message to millions. everymessage is a UK business SMS provider with two-way messaging, branded sender IDs, delivery receipts and every way to connect: web portal, REST API, SMPP, SOAP, email-to-SMS and file upload.
What is business SMS?
Business SMS (also called A2P or application-to-person SMS) is text messaging sent by organisations to their customers, staff or suppliers, usually from software rather than a phone. It works on every mobile phone without an app or data connection, which makes it the most universal way to deliver reminders, alerts, one-time passcodes and notifications.
everymessage has been providing business messaging in the UK since 2003. Our platform sends SMS alongside RCS, WhatsApp and email, with UK hosting and ISO 27001 certification.
SMS features
Bulk and personalised sending
Send one message or millions, with customer data merged into each text so every recipient gets a personal message.
Two-way SMS
Use dedicated numbers so customers can reply. Replies land in your inbox, trigger automated workflows or go to your systems by webhook.
Branded sender IDs
Send from your organisation’s name instead of a number, so customers recognise who the message is from.
Scheduled messages
Write messages now and schedule them for the right moment, such as the day before an appointment.
Delivery receipts
See whether each message was delivered, in the portal or pushed to your systems in real time.
Opt-out management
Add unsubscribe links to messages and automatically keep opted-out numbers off future sends.
Emoji and every language
Send Unicode messages when you need them. When you don’t, everymessage cleans text to the standard SMS character set, so each message uses fewer parts and costs less.
UK and international
Deliver to UK networks and to mobile numbers worldwide from the same account.
Every way to send SMS
Whatever your systems and skills, there’s a way to connect to everymessage:
| Method | How it works | Best for |
|---|---|---|
| Web portal | Compose, personalise, schedule and send from your browser, and manage contacts and groups | Teams without developers, ad hoc and campaign sends |
| REST API | Send messages and receive replies and delivery receipts with simple HTTPS calls | Integrating SMS into your apps, websites and CRM |
| SMPP | Standard high-throughput messaging protocol | High-volume senders and messaging platforms |
| SOAP | XML web service interface | Established enterprise and legacy systems |
| Email-to-SMS | Send an email and it’s delivered as a text message | Sending from email or systems that can only send email |
| File upload | Upload a file of recipients and messages for bulk sending | Batch jobs and scheduled exports from other systems |
For customers with strict firewalls, our API is available on fixed IP addresses you can allowlist, and our webhooks are sent from a fixed IP address too.
Built to be reliable
- Hosted in UK data centres, with high availability across the UK and EU
- Multiple carrier routes, so messages keep flowing if one supplier has a problem
- Message expiry controls, so out-of-date messages, such as a passcode, aren’t delivered late
- Supported by our own UK team
How organisations use SMS
One-time passcodes
Deliver verification codes for logins and payments quickly, to any phone.
Appointment reminders
Cut no-shows with scheduled reminders that customers can reply to confirm or cancel.
Payments and collections
Send balance reminders and payment links, and handle replies automatically.
Alerts and notifications
Send service updates, outage alerts, dispatch notices and staff call-outs.
Marketing campaigns
Send personalised offers to opted-in customers, with unsubscribe handled for you.
Ready for more than text?
The same everymessage account can send branded, interactive RCS messages with automatic SMS fallback, and run customer conversations on WhatsApp. Use SMS where it works best, and upgrade the messages that need more.
How to get started
- Book a discovery call. Tell us what you send today, how much, and which systems need to connect.
- Set up your account. We’ll configure your sender IDs, numbers for replies, users and any integrations.
- Connect and send. Start sending from the portal straight away, or connect your systems through the API, SMPP, SOAP, email or file upload.
Secure, UK-based and compliant
- ISO 27001 certified since 2009
- Hosted in UK data centres, with high availability across the UK and EU
- Developed and supported by our own team in the UK
- Built-in opt-out handling to help you meet UK GDPR and PECR
Business SMS FAQs
What is bulk SMS?
Bulk SMS means sending the same or personalised text messages to a large number of recipients at once, for example appointment reminders, alerts or marketing offers. With everymessage you can send bulk SMS from the web portal, by file upload or through our API.
Can customers reply to business text messages?
Yes, when you send from a mobile number. everymessage provides dedicated numbers for two-way SMS, and replies arrive in your inbox, trigger automated workflows or are forwarded to your systems by webhook. Messages sent from a name (an alphanumeric sender ID) can’t receive replies.
Can I send SMS with my company name as the sender?
Yes. You can send from an alphanumeric sender ID of up to 11 characters, such as your brand name, so recipients recognise the message. Recipients can’t reply to a named sender, so use a number if you need replies.
How long can a text message be?
A single SMS holds up to 160 characters using the standard character set, or 70 characters if it includes emoji or other Unicode characters. Longer messages are split into parts and rejoined on the phone: 153 characters per part for standard text, 67 for Unicode. everymessage can clean text to the standard character set to keep messages shorter and cheaper.
How do I send SMS from email?
With email-to-SMS, you send an email to an everymessage address and it’s delivered as a text message to the mobile number you specify. It’s useful for sending from email clients, or from systems that can send email but don’t have an SMS integration.
Do you offer an SMS API?
Yes. everymessage provides a REST API for sending messages and receiving replies and delivery receipts, plus SMPP for high-volume sending and SOAP for enterprise systems. API access is available on fixed IP addresses for firewall allowlisting.
Can I send SMS internationally?
Yes. Alongside UK delivery, everymessage delivers to mobile numbers in other countries from the same account.
Is SMS marketing legal in the UK?
Yes, with the right consent. Under PECR, you generally need a person’s consent before sending them marketing texts (with a limited exception for existing customers), and every message should offer an easy way to opt out. Service messages such as appointment reminders are treated differently. everymessage includes opt-out links and automatic suppression of unsubscribed numbers.
Start sending SMS with everymessage
Book a free discovery call and we’ll help you choose the right numbers, sender IDs and integration for your business.